FLORENCE, ITALY – A new temple of flavor opens its doors. This afternoon, April 26, 2021, the first day of the reopening for the yellow zones, the Sophia Loren Original Italian Food opens its doors, a pizzeria restaurant located under the elegant arcades of Piazza della Repubblica. It will be the first of five venues in Italy dedicated to Sofia Loren, with the idea of exporting the Sophia Loren Original Italian Food brand to the world.
The opening, first announced by il Forchettiere directed by Marco Gemelli, has been postponed several times due to COVID 19. The logo was inspired by the icon of Italian cinema, while the restaurant was born from an idea of Luciano Cimmino, a Neapolitan entrepreneur. In addition to bureaucratic issues, Covid-19 delayed the inauguration for over one year. Today’s step is important as it represents the first stone of the project.
The two floor restaurant is located between via Brunelleschi and piazza della Repubblica, in the heart of the historic center of the Tuscan capital, very close to the Duomo. The architectural composition was entrusted to the Studio Redaelli e Associati di Milano which imagined a contemporary container with pop references to the image of Sophia Loren.
The menu is inspired by the region of Campania with one part of the restaurant signed by the Neapolitan chef Gennaro Esposito – executive of the two-star restaurant ‘’Torre del Saracino” in Vico Equense. Located within the restaurant are two (golden) wood-burning ovens – in fact, they have been studied by Francesco Martucci and awarded as the best pizza maker with the restaurant I Masanielli in Caserta.
The restaurant seats over two hundred and fifty guests. However, outside, in front of the Hard Rock Cafe, there will be about thirty two-person tables temporarily in order to comply with the anticovid regulations.
The structure will offer a service starting from breakfast with a corner dedicated to coffee – Neapolitan coffee – and traditional sweets of the Campania region (including sfogliatella riccia, frolla and even the pastiera). During the aperitif time, a second corner will open with a mosaic dedicated to the actress, symbol of Made in Italy, with bottles and stills useful for extracting essences from medicinal plants.